Thursday, April 3, 2014

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Collaboration is the New Chivalry
Part II of our 10th anniversary series

After the town of Joplin, Missouri was utterly leveled by an EF-5 tornado in May 2011, many distant families and friends could not reach their loved ones amidst the total destruction.

With the local power grid devastated, and cell service jammed, communication for some was difficult to impossible. One Maryland resident had been trying desperately to learn the whereabouts of her family, and left a comment on our central Maryland Facebook page about her plight.  

Then Forecaster Greg Jackson, a soon-to-graduate high school senior from Carroll County, Maryland, noticed her plea and reached out. Within just 30 minutes, after quick collaboration across members of the team, Greg connected the reader to a Red Cross resource working in the vicinity of her family. Shortly thereafter, the reader's family had been found - alive. Here's a link to our Facebook transcript from May 23, 2011.

Greg was 18. He was busy preparing for graduation to unfold in just a few days. He didn't have to make that connection, nor did he boast about it afterwards. But he did selflessly demonstrate a set of values inherent across our team to this day. It could be considered a mission of honor not unlike early Medieval codes of chivalry as originally developed in the 12th century. Later, English poet Geoffrey Chaucer, branded into society's mind the image of the knight in his famed 1387-1400 collection of stories known as The Canterbury Tales. Yet, many knights never lived up to the ideals opined by Chaucer, and history was forever changed. This begs the question: 

What relevance do thousand-year-old ideals have in a technology-charged, app-driven culture? 

Our team has learned the past decade these seemingly forgotten virtues of true chivalry remain as important now as when early monastic knights took a solemn vow to protect pilgrims on simple journeys to the Holy Land. Today, we seek to embody the practical truths of this knightly mission: Maintain a foundation of ethical conduct in our service to civil society, by living a life that puts others' needs ahead of one's own. For our team, it is the course of using sound, collaborative science to inform and educate the public, and doing our part to help save lives and protect property. 

Forecaster Greg and that concerned reader searching for family will probably never meet. Yet, their lives, and ours, are forever changed, because a Squire put down his sword, and extended his hand to someone in need.

If you, your family, company or organization would like to learn about what our forecasters could do to help in the dark hours, and the bright ones, our Advisors welcome your inquiry:

Authentic Weather for a Civil Society

Monday, March 31, 2014

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Welcome to Opening Week... 
and the Birdland Zone!

"Sunshine, Blue Skies... Play Ball!" Gear up Birdland, it's that time again! This will be our fourth season forecasting in the speciality zone just for O's fans who are FF reader: The Birdland Zone on Facebook. This year we are pumped as ever to meetup with readers at the ole' ball game! Our first Birdland Day at Camden Yards in Baltimore is scheduled for the Saturday April 26 game at 7:05 PM against the KC Royals.

More details on the 4/26 meet up will be coming this week at the zone in Facebook:

THE SEASON OPENER In today's 3:05 PM match against the Boston Red Sox, conditions will be even better than the epic pic from Maryland reader Gloria Bethke. 

  • Starting temperatures will be hovering right around 60 degrees. These conditions will remain relatively constant throughout the game. 
  • Expect a strong NW wind between 15-20 mph that will gradually weaken as the game progresses. 
We hope you will enjoy this long awaited taste of Spring today, what great timing to start another journey to a successful season for sports teams everywhere!

(Lead Forecaster Tyler J, Forecaster Andy and the Birdland Team)

Sunday, March 30, 2014

No foolin' around this time


11:30 AM 3/30 - "We've been down that road before, but that's over now. You keep me coming back for more..." 

If Bryan Adams were a forecaster, he might say... Baby, we know that's all that you (and we) want: A richer, more versatile website with ease of access to our local content, anywhere in the country, in as few clicks as possible. 

In short, the time has come to move beyond blogger. Here's what we hope is welcome news for you:

  • We have read and reviewed the feedback from many readers who sent in comment to our account in the past year. This includes the numerous requests for a SmartPhone app. Details on that will follow after site launch!
  • We have heard the pleas of teachers and school officials in many states who are stymied by the "Facebook Frustration" of being unable to reach our rapid updates in social media, especially during storm mode. 
  • We understand the fast pace of your lives and that of our clients. When you're on the go - and you just want "a quick weather report" or are en route to (or have moved) elsewhere and wonder if we have a zone in another state. 

Ready for a sneak peek?
Here's a look at the site while in beta form. Some features and imagery will be different for the official version.